Blog Entry

The NBA is in a lockout.. but coming to Bangkok

Posted on: August 16, 2011 10:36 am
Edited on: August 16, 2011 4:08 pm
 
By Matt Moore

Update (3:02 p.m.): A representative for the NBA notified CBSSports.com today that the NBA will "not lose money on this." The rep further clarififed that the event is sponsored by various entities including Singha Drinking Water, so apparently everything's paid for. Good work if you can get it. The league isn't spending anything extra on the event, it's just a "grassroots" event, according to the NBA. 


Original report:  The NBA has let go of 114 employees in the past month. Teams are hemmoraghing employees. There's a lockout in place to try and choke the will out of the players to force them to agree to roll back salaries. All of this because the NBA insists its costs are too high, that its teams are losing money and the league itself needed to trim the fat. 

But that's not stopping it from teaming with other companies to promote itself overseas.  From the Bangkok Post:
The National Basketball Association will host its first-ever event in Thailand with the NBA 3-on-3 Thailand 2011 presented by Singha Drinking Water, the league announced yesterday.

Featuring Hall of Famer Chris Mullin, the NBA 3-on-3 Thailand 2011 will take place in Bangkok at CentralWorld on Sept 10 and 11.

The competition, which will provide youth with an opportunity to hone their basketball skills and compete amongst their peers, is open to 11-19-year-old boys and girls and also features a division for adult men.
via Bangkok Post : NBA to host first event in Thailand.

It's kind of weird that the NBA is hosting this event in a lockout. One would think that all the resources in the league are focused on resolving the conflict, or at least putting all events like this on hold. 

But hey, it's great for the kids in Bangkok. It'll bring a special moment for kids that don't often get to see people like Mullins or... the Grizzlies mascot. It's a feel-good project. The timing just seems a bit odd, what with the basketball league promoting a basketball event without its basketball players because it doesn't have a basketball league at the moment.
Comments

Since: Sep 14, 2011
Posted on: September 14, 2011 6:23 am
 

The dream becomes a reality!

Dear Matt,
I was there & I can say it was a great event.  Even though the rains caused some delays it was still the talk of the town.  I met Chris @ the VIP party & he was still the same cool guy from Flatbush, Brooklyn that I met as a kid growing up in Oakland only 3 miles from the "Oakland Colisuem Arena."  The 3 day event was well sponsored with some of the biggest & most well known companies in Thailand, which included PTT (Largest gas station operator), True Move (Largest cable provider), Central Corporation (Largest Shopping Mall & Hotel operator in Thailand) & Singha Water (Largest Water & Beer Company in Thailand).

The NBA Cares program also sponsored an HIV orphanage we have with 24 children ages 4-18 years old.  We were treated to a personal clinic with Chris M, the Maimi Heat dancers, the Grizz & the Amercian Ambassador named Kristie Kinney.  What a day & at the end of it all the Thai companies donated 500 bottles of water, $1,700 USD & my favorite two NBA basketball courts (rims & standards) that were going to be used at the 3 on 3 tournament.  They were heavy duty & will last for a long time even if I lower them to 8 feet & do some Shaq dunks!

What a great weekend!  I am pretty sure most of it was "on the house" as the Thai elite like to show there wealth at these events & usually pay for everything.  The Central guy named Pichai is one of the most wealthy guys in Asia & loves the NBA.  He is very generous as well according to Thai people.

I hope the NBA lockout is over soon, but regardless I will support the NBA because of people like Chris Mullin.  Oh ya he also signed about 40 items for me so that I could give them to many of our ALH orphanage supporters . . .now that's cool!

A Golden State Warrior fan since the 70's,
Ricky Sanchez

Ps My two daughters (13 & 16 years old) & H.S. teamates won the U19 women's division & my USA Legends team made it to the Open Men's Final & lost to the guys on the Pro team here in Thailand.  Not bad for 3 guys under 6 feet & an old guy (41 years young) from Oakland! 



Since: Dec 18, 2006
Posted on: August 16, 2011 1:32 pm
 

The NBA is cutting back... except in Bangkok

Matt Moore, do the math. Whatever the amount the NBA spend on this event in Bangkok, the NBA will probably make double and more from the sponsors. It's a win win situation for the NBA. Do you really think the NBA is going to just throw their money away? They can't make a dime from this event if it's being held here as no one will go to see an aging Chris Mullin and probably some unknown or less known players but in Asia, just the thought of NBA players will be playing, doesn't really matter who, will bring the fans to the arena.


The views expressed in this blog are solely those of the author and do not reflect the views of CBS Sports or CBSSports.com